The name is derived from the Sanskrit word meaning effulgence of the sun, radiance or light can never diminish. Before the name was formally registered, we had an audacious dream, to deliver a service that would be so noteworthy, that there would be no marketing required to speak for our caliber among stakeholders. That our brand name itself, would go on to be synonymous with ‘shining all the way and paving a path even when there appeared to be none’; much like the magnificent sun.